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Branding


2012/02/01


Brands are more important today than they have ever been, not only because they establish a presence in the marketplace, but they also simplify consumer decision-making

The Future Farmers Project


2012/01/24


Towards the end of last year I met a very inspiring woman named Judy Stuart. She described herself as a simple farmer from Underberg and asked whether she could stop by my office to tell me about a project that she is involved in called "The Future Farmers Project".

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Last Updated
2012/02/03 08:46:26 AM
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Melanie Veness - CEO


Melanie Veness has been the CEO of the Pietermaritzburg Chamber of Business since February 2011.  Prior to that she was the Director of Pietermaritzburg Tourism for nine years.  During her tenure with Pietermaritzburg Tourism, she was elected Chairperson of the Community Tourism Association KZN as well as President of Skal International Midlands. 

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Melanie is a team player with plenty of passion, vision and energy.  She is a creative, hands-on organiser, with a flair for marketing and a “can-do” attitude.  She was nominated for a Marketing Excellence Award in 2005 for marketing implementation excellence:  Art in the Park, and in 2009 was a semi-finalist in the tourism category for SA’s Most Influential Women in Government and Business Awards. 

Melanie is driven by her desire to make a real difference in Pietermaritzburg.  The development of business is key in alleviating poverty and addressing unemployment, and in her position as CEO she hopes to play a greater role in helping to develop this sector.

Melanie studied in Pietermaritzburg, matriculating at Carter High School and attending the University of KwaZulu-Natal.  She is married to Mark who is the Production Director at Eddels and they have two children.



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